MEWS + PRESENTS Midweek Marketing Workshop Series/Essential PR Tools and Tactics for Start-Ups and Small Businesses

Essential PR Tools and Tactics for Start-Ups and
Small Businesses

Public relations is one of the most effective ways for startups and small businesses to tell their stories and gain attention. If done right, press can be a tremendously cost-effective and high converting channel - with press placements having six times the visibility and three times the credibility of advertisements. But startups face a bit of a pickle when it comes to public relations tactics. They need attention in order to grow their audience and increase brand awareness. But how can they become known when they're up against larger, more established businesses?

In this webinar, we’ll share some cost-effective and successful tactics to develop a public relations calendar, get the attention of press contacts, and what type of content is important to share.

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Midweek Marketing is a nine-week interactive webinar series that shares smart, effective marketing strategies with startups and small business owners who want to grow and get more impact from their marketing efforts.

Whether you’re a brand new business, or established and ready to grow, Midweek Marketing will challenge you to market on a higher level. It’s designed to turn you into an effective, efficient marketer fueling better outcomes and abundant opportunities for growth.

Presented by Rebecca Mead of INQ Creative & Consulting, and sponsored by The MEWS+, a program of The Middlesex County Chamber of Commerce. The MEWS+ fosters a culture of innovative entrepreneurship through high-quality services, affordable workspace, and the connections required to catalyze the entrepreneurial, startup, and small business communities in Middletown and Middlesex County.

About the Presenter
Rebecca Mead is an entrepreneur and creative consultant with a passion for helping startups, small businesses, and non-profits communicate more effectively so they can grow and advance their missions. She founded INQ Creative & Consulting to champion small organizations, increase their visibility, and help them communicate more effectively through smart marketing outreach. inqcreative.com

Throughout the webinar series, Rebecca will be joined by local marketing and public relations specialists.

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Date and Time

Wednesday Jul 29, 2020
12:00 PM - 1:00 PM EDT

Location

VIA ZOOM

Contact Information

SUSAN HAYES
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